iBEAM (Innovations in Business, Entrepreneurship & Marketing)
The two year marketing program allows students to explore the marketing process, and the psychology behind purchasing decisions. Students will gain an understanding in communication and management skills. The course covers economics and global trade through the eyes of both consumers and producers. They are able to apply what they have learned in the classroom to our school-based enterprise the Topper Shoppe. Students can easily transfer the skills they have acquired in the marketing program to any future endeavor.